It's that time of year again... when you are frantically searching for just the right way to thank colleagues that have made your life easier. Or perhaps you're looking for a thoughtful way to show your gratitude to loyal clients—not to mention the vendors and suppliers who come through for you day after day.
When it comes time to send a gift, do you fall back on the usual gift basket? With a little effort, you can find a gift that is personal, unique and meaningful—and even support your community or the environment.
- Visit an ethnic market and make a custom basket of edible goodies (for example, an assortment of Italian cheeses or Middle Eastern spreads).
- Buy a socially responsible gift from a local (or online) fair trade retailer. Fair trade shops offer a variety of gift options, from coffee to handmade journals.
- Assemble a fresh fruit basket with seasonal picks from your local produce market. For fun, package it in a reusable shopping tote.
- Buy a handmade gift from a local artist. Don't know any artists? Scan your local paper for art show listings, or peruse one of the many online art/craft marketplaces.
- Visit a local florist to buy a cheerful houseplant to brighten an office-as well as purify the air.
- Make your own gift: many art centers offer workshops throughout the year. You can also utilize an online (or local) photo service to make a personalized gift.
- Buy a one-of-a-kind gift while helping out a budding artist or designer; many art schools now have online (or retail) stores that sell student-designed art, jewelry and wearables.
- Make a donation in the name of the recipient to a local charitable or nonprofit organization. To personalize the gift, choose one related to your recipient's industry or interests.
- Purchase a boxed set of handcrafted thank you cards. In addition to thanking the recipient, it allows them to show their gratitude to others.
You may have noticed that many of my ideas involve shopping locally and/or responsibly. Are you asking yourself: that sounds great, but how do I start?
First off, seek out the small shops and boutiques in your neighborhood and chat with the shop owners. Not only will they appreciate your interest in their shop, but also you will learn about the products they carry. When shopping, I make it a practice to ask where items have been made. Not only can I find out if it's been made locally, but I can also learn more about the artist.
Second, look for shops that carry fair-trade items, such as coffee/tea, clothing and crafts, made by producers and artisans that receive a fair wage. (To find stores in your area visit the Fair Trade Federation). Environmentally conscious items can also be readily found in most small shops as well as larger retailers.
And lastly, visit art and craft shows, farmers markets, and gift trade shows to find unique gift-giving ideas. Many of the products you see will be handcrafted or made by local artisans who are likely onsite and happy to chat with you.
By the way, these tips don't just apply to the holiday season—any time of the year is a great time to recognize the important people in your business life, whether it's with a small gift or simply a handwritten thank you card.
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