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Pamela Ziemann
Energetic Speaking Coach for Entrepreneurs & NPOs
Bellevue, Washington
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The Reluctant Workshop Presenter

Don’t let these common fears hold you back.

Written Apr 28, 2008, read 1765 times since then.
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A line from Caroline Casey’s speech at the Green Festival intrigued me. She said, “Our security used to be in laying low. Now, our security lies in showing up.” As independent professionals, it’s more important than ever to take on the challenge and speak up for our businesses. Sure, there can be fear in giving a presentation; there’s a lot of judgment in the world. But, what would it mean to your bottom line if you gave a talk that was focused, relevant and naturally persuasive? For our businesses to flourish, it’s time to get past any reluctance and dive in. Put together a talk for a local group, for Biznik or consider creating an on-line seminar. Do something that stretches you.

Some people I’ve coached have had very little fear when presenting a power-point slide show for their company. But now, when it comes to talking about themselves and their businesses, the vulnerability factor kicks in. Some people have grown so accustomed to others speaking for them; the thought of standing up and using their own voice is too intimidating. Some people have been criticized so severely that they’ll go to any length to avoid giving a speech. I’ve seen people spend thousands of dollars on advertising, using it as the only component of their marketing plan. What a waste… not only of dollars, but of precious life force. When we understand where the fear comes from and work with it in a positive way, we’ll have more business than we know what to do with. Our self-confidence will be a shining light for others. Some of the most brilliant public speakers I’ve seen and coached have had the worst stage fright. They simply made a decision to do what it takes to break free of it.

So, what does it take to show up and get results?

1) A belief in your product or service so strong that it overrides any anxiety.

2) A belief that you are the perfect person to be presenting these particular ideas and suggestions.

3) A true desire to help and empower someone else.

4) A well-thought out presentation that influences your target audience to take action

When you tap into these four, you won’t be able to hold yourself back. Look for the most appropriate opportunities to communicate your message with as many people as possible. One hour in front of a large audience is ripe with possibilities. (Beware; it can have serious negative effects if done too soon without proper preparation) Any major city has hundreds of networking venues looking for speakers. A simple google search will help you find them. Watch for these common mistakes that many speakers make and get help where you need it.

1) Lack of clear, organized structure

2) Poor delivery

3) Little or no emotional or intellectual connection

4) A weak call to action

When we step into a bigger domain, our hidden issues have a way of showing up with us. All parts of us become more visible. What made us successful at one point in our lives is usually the thing that’s holding us back from our next step. Take a look. There’s a lot of potential for personal growth as well as the growth of your business. When you’re ready for a significant leap, I invite you to consider creating a dynamic speech or hosting a lively workshop.

Learn more about the author, Pamela Ziemann.

Comment on this article

  • Consultant / Corporate Trainer  
Pepperell , Massachusetts 
Judy Friend
    Posted by Judy Friend, Pepperell , Massachusetts | Apr 29, 2008

    Pamela this is right on target. Thanks for the encouragement and push I needed to present a new Multi-Family Real Estate Investment business at our local Chamber and business associations. Often times we recognize the benefit in doing this, but don't put the feet to action to see it through. I'll use your tips and insight as valuable tools when preparing my presentation. Thank you for this great article. Just what the doctor ordered!

  • Parent Educator 
Kenmore, Washington 
Kathy Slattengren
    Posted by Kathy Slattengren, Kenmore, Washington | Apr 29, 2008

    Thanks Pamela. I'm giving a presentation on taking the stress out of parenting this Sunday and your article has given me some excellent ideas to keep in mind.

  • Certified Facilitator of The Work of Byron Katie, Teacher and Performer of Improv 
Santa Cruz, California 
Carol Skolnick
    Posted by Carol Skolnick, Santa Cruz, California | Apr 29, 2008

    Thank you, Pamela, you've touched all the bases. For me, it's most important from the get-go to get present, help the attendees get present, and form an immediate connect with them. Creating an atmosphere of inclusion, welcoming, and value helps the rest to run smoothly.

  • Photo Restoration & Retouch 
Redmond, Washington 
Joe Townsend
    Posted by Joe Townsend, Redmond, Washington | Apr 29, 2008

    Well said Pamela. If I may, I would add that especially for the novice, but well understood by the veteran is the axiom, that speech making is 90% perspiration and 10% presentation. Preparation is one of the keys to confidence and effective delivery. Draft and rewrite, ask one or more friends to preview and critique. Rehearse, rehearse, rehearse. The importance of the audience and the content will dictate how much of each of these is needed, but all have a place in each presentation.

  • Principal 
Bothell, Washington 
Wayne Bishop
    Posted by Wayne Bishop, Bothell, Washington | Apr 29, 2008

    Thanks Pamela for your insightful article!

    A colleague and I are designing a workshop to teach the basics of Web 2.0 technologies. This will be something new for both of us and you've touched on many of the points we've been working through.

  • Co-Founder, Koinonia Business Women 
Olympia, Washington 
Krista Dunk
    Posted by Krista Dunk, Olympia, Washington | Jul 01, 2008

    Great, strightforward info Pamela. I know that speaking about small business and love & marriage topics is in my future.

    Your article is a great reminder to move beyond your fears to convey important information that others need to hear - To have the "It's not about me" approach.

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