WBE Spring Inspiration Series: Polishing Your Profile Offline and On

Part Two: Bring Your Online Profile to Life with Shauna Causey

In today’s world, how you come across to others is fundamental to your success. Your personal profile is key to presenting and maintaining your brand, your achievements, and your professional image. In this two-part series, you will learn the importance of having a succinct branded professional profile and how to present yourself consistently both online and in person. You’ll examine your own professional bio, profiles, and brands, consider how you developed them, and leave with tools on how to better polish and communicate your profiles and brands across different channels.

In Part One of the series, you defined a clear picture of your in-person brand. Now, in this segment you’ll learn how to take the profile you have developed and create a compelling presence online. Shauna Causey is a local social media and branding expert who will help you to evaluate your current professional online presence and make sure it aligns with your personal brand. You’ll also learn how to bring consistency to the personality that you present both in person and into the online world so that it is a streamlined presence.

Learn tips and strategies for presenting your personal brand in the online world, how to be consistent with your brand, personal presence, and company; and how to make the right impression, both online and offline.

--To gain clarity and consistency in your personal presentation and brand, especially online

--To learn tips and strategies for presenting yourself more effectively

--To meet and network with other fabulous professionals

Shauna Causey has shaped the online social spheres for the likes of Comcast and Google, and most recently as former head of social media, Nordstrom. With almost 30,000 followers on Twitter, over 3000 friends on Facebook and 500+ connections on LinkedIn, it’s clear why Shauna is thought of as Seattle’s social media maven.