Interesting article, Stephen. I like the tip about managing your prices so you're not leaving too much money on the table.
How to Price Your Product or Service
I know this question has come up time to time on BizNik. So, I thought this article from Business Week's Small Biz Insider might be of interest to the community.
Happy New Year to all!
Steve
3 Bizniks have posted replies
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Posted by Keith Gormezano, Seattle, Washington |
Dec 29, 2007 Business Week changed the link to the product.
Here it is: The Fine Art of Pricing Your Product Entrepreneurs face two major dilemmas when deciding what they should ask their customers to pay: How to price and whether to lowball. by Christine Comaford-Lynch
As a general rule, I tell my clients that I am training in QuickBooks that it is better to ask for too much than too little. You can always adjust your price down later.
And I have yet to hear of a client telling a service or product provider that they aren't charging enough and offering to pay the real fair market value.
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Posted by Jessie Upp, M.S., Edmonds, Washington |
Jan 08, 2008 I came across a GREAT book called "Selling the Invisible."
It's about being in the business of providing intangibles and includes pricing strategies.
Highly recommended.
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