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<span class="basic_member_name">Stephen Fox</span>
Stephen Fox
Facilitator, Trainer - Consulting Partner Thinkx
Boston, Massachusetts
Posted by Stephen Fox, Boston, Massachusetts | Dec 28, 2007

Subscribe to  Indie Biz Q&A How to Price Your Product or Service

I know this question has come up time to time on BizNik. So, I thought this article from Business Week's Small Biz Insider might be of interest to the community.

http://www.businessweek.com/smallbiz/content/dec2007/sb20071217_890435.htm?campaign_id=smlbz_Dec26&amp;link_position=link22

Happy New Year to all!

Steve


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3 Bizniks have posted replies

  • Andrew Sengul
    Posted by Andrew Sengul, Seattle, Washington | Dec 29, 2007

    Interesting article, Stephen. I like the tip about managing your prices so you're not leaving too much money on the table.

  • Keith Gormezano
    Posted by Keith Gormezano, Seattle, Washington | Dec 29, 2007

    Business Week changed the link to the product.

    Here it is: The Fine Art of Pricing Your Product Entrepreneurs face two major dilemmas when deciding what they should ask their customers to pay: How to price and whether to lowball. by Christine Comaford-Lynch

    As a general rule, I tell my clients that I am training in QuickBooks that it is better to ask for too much than too little. You can always adjust your price down later.

    And I have yet to hear of a client telling a service or product provider that they aren't charging enough and offering to pay the real fair market value.

  • Jessie Upp, M.S.
    Posted by Jessie Upp, M.S., Edmonds, Washington | Jan 08, 2008

    I came across a GREAT book called "Selling the Invisible."

    It's about being in the business of providing intangibles and includes pricing strategies.

    Highly recommended.