Sales Philosophy

I use this today and many other variations:

To empower individuals with a commodity that enhances their unique personal expression of identity.

What we buy is a symbolic expression of our inner and/or external dual function of identity.

Care. Help. Ask. Listen. Feedback.

Hi Arthur. Great topic.

There are three key elements to a sales process that will proceed results, consistently.

First, extensive and thorough product knowledge. Second, excellent inter and intra personal communication skills. Third, the salesperson must buy into what she/he is selling.

I think that a sales philosophy is much more than just a vision, mission or purpose statement. It is really a statement of values. It should include such things as how you will treat your clients, associates, referral partners, etc. Ours includes such statements as putting people ahead of profits, doing the right thing, because it's the right thing to do, realizing that all businesses have problems; all problems have solutions, etc.

A Sale is a commercial transaction. Philosophy, as defined in the dictionary is the study of the fundamental nature of knowledge, reality, and existence. This makes it a pretty cut and dry, nitty gritty stuff. Things that have been mentioned by Richard are very important, however, those fall more in the area of organizational culture and character rather than sales philosophy.

A Sale is a commercial transaction. Philosophy, according to the dictionary is the study of the fundamental nature of knowledge, reality, and existence. This makes it a pretty cut & dry, nitty gritty stuff.

To sell consistently, you need to have a well-defined system, a mechanism, not just a concept.

What has been pointed out by Richard and John is very important, however, falls in the area of organizational culture and character.

One thing I have done in the past that had productive results was this...

Had a the seller write a personal mission statement.

Regards, Howard

Arthur. I like what you wrote. Think about adding something around "building trusting long-term relationships".

Also, keep these three ideas mind about corporate culture. Make sure there are no conflicts.

1. What we say (our messages)
2. What we do (our actions)
3. The symbols we use

Arthur,

This says it all for me:

I feel this comes from knowing who you are, and what you are doing in the market place. Old statements like "saving you money" or solving problems" just don't tell enough of the story and my message gets lost.

Arthur, There are great ideas suggested above. Your points are also valid. To the extent that I understand your business, it is a competitive and challenging area of sales . I like what you have come up with. However, you must add HOW.

In sales or in life, no one can give anyone product knowledge, confidence or direction – these must be strived for and obtained by one's own efforts. However, as their guide you need to show them how can they get these.

I'm a strategy wonk so I tend towards making sure that the sales force knows the strategy and is selling on its merits. If you're a nicher, are they calling on the intended market. If you have a differentiated product, do they understand that and know how to sellits value.

Arthur, Homework assignments are an excellent way to manage specific area of training and development at specific stages of a salesperson'e development. These can also provide you accurate feedback as to their progress.

Today, a great deal of technology is available that makes it possible for a sales manager to provide frequent, even ongoing support without having to drag everyone in for a meeting.

Every salesperson, by definition wants to close more sales - what they really need is specific information on how to figure out when to do what.

I always told my salesperson to stop overdoing things. All i want them to do is simply

Meet your customer's expectation JUST a little bit above exepectation All the Time

Consistency is the most important element in my company sales philosophy