Posted by
rod davies, Seattle, Washington | Nov 27, 2007
Ranking #1 in Google, Yahoo Etc Using Social Networks
Ok so I’m assuming we all know about the importance of ranking in the top three search results for Google, yahoo etc. If you don’t and you’re trying to make it online then you are doomed.
Everyone is joining social networks all over the web. Just look at us here. And its great BUT are you getting to the top of Google?
I own a website in arguably one of the toughest industries in the world, "Online Dating". Now I’m not number one yet but we are doing pretty dam good for year number one, with nearly 17000 members.
Considering I knew nothing about programming when I started the business. And still work the business entirely on my own as well as run my other company being a house builder.
But here are some of the things I have learnt so far. If nobody can see you then nobody will care. The easiest way to reach the masses is to be number one in Google and yahoo.
So how do you achieve it?
While I was building Ticket4one.com I noticed I was getting picked up in Google for all sorts of weird words. Words that made no sense. So I googled them myself.
It was my own members searching their nicknames in Google and I was having their pages ranking number one. Totally cool ha. But then I started thinking about the possibilities of having highly sought after names/"keywords" as nicknames.
I had NO luck. Still the popular words eluded my grasp in the search results. So I went back to the drawing board and learnt more about Search Engine Optimization and Google algorithms.
Now I had the perfect recipe to beat them all so I made a few changes to the site myself and tested it. THE RESULT: Now just one of those profile nicknames gets me nearly a thousand clicks a month and it just keeps growing as the links develop age.
The key fundamentals are this.
If you’re going to make a profile try and use your company name or your "keywords" as your nickname.
If you create a furl or digg profile use your company name as your nickname.
Bookmark your links as best you can. WHY?
Well when a user on ticket4one has a profile nickname it’s going to rank in Google reasonably well. But if they use the bookmark button on their own profile it will become ten times stronger
PLUS
If they post an Event they can bookmark the event as well again making that profile and their event that much more explosive when it gets picked up by Google.
I wish I knew how many top three rankings my website and all its pages had over the net but there is just no way of ever finding out. But I can honestly tell you that out of the 7000-8000 unique visits every month 90% comes from FREE search engine results.
I Hope this gave you a better insight to something or an idea