Dialogue for Lovers

How do you let him know what you want ladies? Have you found any particularly effective ways to express your desires to him?

Fellas, how should she tell you what she wants in a way that you will want to make it happen for her? (and what do you want?)

With Valentine's Day approaching, i thought perhaps many of you may be in the midst of such thoughts. Sounds like the perfect time to tell what worked for you. So please share!