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<span class="basic_member_name">Dave Brumbaugh</span>
Dave Brumbaugh
Publicist/PR consultant
Lynden, Washington
Posted by Dave Brumbaugh, Lynden, Washington | Sep 28, 2009

Subscribe to Introduce your bad indie self Effective press releases

A professional press release about your business can gain you positive exposure in multiple media. I just sent one about Jim Donald being named president/CEO at Haggen, Inc. If you see/hear news stories about this, you'll start they started with a Brumbaugh Co. press release!


10 Bizniks have posted replies

  • Terry Thomas
    Posted by Terry Thomas, Redmond, Washington | Oct 19, 2009

    I'm looking for a way to get some massive press releases out. Any ideas?

  • Dave Brumbaugh
    Posted by Dave Brumbaugh, Lynden, Washington | Oct 19, 2009

    Couple of variables.

    • Do you want to appear locally in traditional media, such as newspapers, magazines, etc.? If so, you need something that will be considered news, like starting a business, earning a certification, presenting a seminar, making a significant donation to a nonprofit organization.

    • If you don't want to be hamstrung by content limitations, you can issue a press release through PRWeb that may be discovered by people using search engine and/or websites seeking free content. With this approach, you can freely promote products, but likely won't find the press release picked up by local media.

    Free free to call me at 360-318-9275 if you'd like to discuss further.

    Dave Brumbaugh

  • Nancy Juetten
    Posted by Nancy Juetten, Bellevue, Washington | Oct 20, 2009

    Using keywords in press releases, web copy, and sales letters can make a big difference in being found fast.

    Publicity Hound Joan Stewart is hosting a teleseminar on 10-21 to explain how to use keywords to achieve this result.

    You can learn more and register at this link: http://bit.ly/2uGfCV.

  • Nancy Juetten
    Posted by Nancy Juetten, Bellevue, Washington | Oct 20, 2009

    And, here is a link to an audio file between me and PR Leads Founder Dan Janal, explaining how to make the most of your press releases in today's digital age:

    http://www.prleads.com/pressrelease/

    I interviews publicists from all across the USA before recording this call, and there is good content here. Just enter your email address, and you can have free access to the file.

    Enjoy!

  • Terry Thomas
    Posted by Terry Thomas, Redmond, Washington | Oct 20, 2009

    Than you both for the kind attention. Will follow up on your suggestions. I found joing PR Press Releases several hundred dollars. Am I understanding correctly?

    We have an ebook coming out, I expect later today.

    I will be attending Kate Phillips call this afternoon.

  • Nancy Juetten
    Posted by Nancy Juetten, Bellevue, Washington | Oct 20, 2009

    Hi Terry,

    If you send a press release over www.PR Web.com, there is a fee attached to that. I typically choose the $200 option because it includes Search Engine Optimization.

    If you have news that needs a wide audience, sending your release over a paid wire service that sends your news to all the major news sites can be an efficient way to get the mission accomplished.

    By the way, I teach lessons like this at the Publici-Tea™ Express Workshop. The next one takes place 11-6-09. You can read all about it and register at www.publici-teaexpress.com

    Good luck!

    Nancy

  • Terry Thomas
    Posted by Terry Thomas, Redmond, Washington | Oct 20, 2009

    Thank you, Nancy, 11/6 is a Friday, and that should work fr me.

    I'm doing my first Biznik event on the 3rd -- still waiting to hear from Mosaic to confirm, then will submit.

    It sounds like the $200 will be well worth it. Is there a way I could share with you the project and possibly get some assistance or guidance?

    Terry

    P.S. We are excited, after all this work, we are ready to issue the ebook today.

  • Nancy Juetten
    Posted by Nancy Juetten, Bellevue, Washington | Oct 20, 2009

    Hi Terry,

    My pleasure.

    I rent my PR Brain by the Hour to help people get the on-the-spot guidance they need to make the right PR moves. Publici-Tea™ graduates enjoy preferred pricing.

    You can visit the DIY Publicity Store at www.mainstreetmediasavvy.com to learn about the services and products I offer and make choices that are perfect for your needs and budget.

    Be sure to register online for Publici-Tea™ Express. It is a high value workshop that packs a powerful punch for empowerment, resources, and more. BizNik Co-Founder Lara Feltin attended last Friday and had great things to say about it. You will, too.

    Hope to meet you in person soon.

    Nancy

  • Terry Thomas
    Posted by Terry Thomas, Redmond, Washington | Oct 20, 2009

    Thank you, Nancy. I did not see your event posted on the 6th-- ??

  • Nancy Juetten
    Posted by Nancy Juetten, Bellevue, Washington | Oct 20, 2009

    Hi Terry,

    The event is posted at www.publici-teaexpress.com

    It is also posted here at BizNik.

    Here is the link:

    https://biznik.com/members/nancy-juetten/events/tired-of-being-a-well-kept-secret-answers-and-answers-revealed

    This is not a BizNik exclusive event because 95% of the people who attend are NOT members. That is why it is a little harder to find on the BizNik site. I intend that will change over time.

    Hope that helps.

    Nancy

This forum is unmoderated, but please keep discussion courteous and not too far off topic.

Members posting in this topic

  • Terry Thomas
    Money/Life Coach
    Redmond, Washington
  • Dave Brumbaugh
    Publicist/PR consultant
    Lynden, Washington
  • Nancy Juetten
    Publicity Expert, Speaker, Publici-Tea™ Trainer...
    Bellevue, Washington

Post tags

  • press release
  • pr
  • publicity