Oh Chris, thank you for providing me with a forum for raving about your presentation. Because it's well worth a rave.
Obviously, you and Dominic Know Marketing. Your expertise is valuable. You presented us with the Top Ten Marketing Mistakes, using an array of examples sprinkled with in-the-moment problem solving.
By identifying Marketing Mistakes you gave us a path for thinking about our own approaches to "marketing" our businesses. You made it clear that there is a lot in the marketing realm that might better be left to the pros. However, you also gave us a lot of information and impetus to individually hone in on our "niche"--which is not the same as limiting our vision of our business; indeed, you were generous with permission for us to expand upon what we want in a client, thereby refining our market. For what worth does a great marketing plan have, if we don't really target our market?
The two of you have a delightful rapport, and your respect for each other shines through, adding to the merit of your information and my enjoyment of the evening.
Do keep the "ding". You invited us to pronounce, "ding" when your delivery was too speedy. We took the liberty of ding-ing you also at times when we didn't understand something you said. (Okay, so I also ding-ed you when you "threatened" to sing to us ;-) But seriously, this was just one way that you welcomed our participation, and this sent the message that even though you and Dominic are the "experts", our skills and views have value.
(Don't get a bell. Everone in the room was able to "reach" the "ding".)