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Kimm Viebrock
Kimm Viebrock
CCO to Go & Business Skills Development Coach
Bellevue, Washington
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The Truth About Washington State's New Counselor Rules And How They REALLY Affect Coaching

How will the new law changing the credentialing standards for counseling really affect you? Some answers to important questions from someone who has followed this legislation closely and participated in the process from the outset.

Written Jun 18, 2008, read 626 times since then.

 

For two years, debate has raged surrounding the Registered Counselors in Washington State. With a new law modifying the credentialing standards of counselors, the debate begins anew. This time, it’s about how the law impacts coaches and other wellness-oriented professionals and their clients.

Everyone wants to know – what does it mean?

Some will tell you this new law means that if you’re a professional helping people with personal growth, you must seek out one of several new certifications the State of Washington has created. Although certainly an option, it’s not necessarily a requirement.

Their confusion stems from the new definition of counseling:

"Counseling" means employing any therapeutic techniques, including but not limited to social work, mental health counseling, marriage and family therapy, and hypnotherapy, for a fee that offer, assist or attempt to assist an individual or individuals in the amelioration or adjustment of mental, emotional, or behavioral problems, and includes therapeutic techniques to achieve sensitivity and awareness of self and others and the development of human potential.

Remember though - this is legal-ese. Although it may resemble ordinary language, it isn't.

(Disclaimer – I am absolutely not a lawyer; I have, however, the advantage of countless hours participating in this legislation.)

We must properly appreciate the term “therapeutic”, as in “of or relating to the treatment of disease or disorders by remedial agents or methods” (Webster’s Ninth New Collegiate Dictionary). It is used conspicuously, describing techniques addressing mental, emotional, or behavioral problems - all areas coaches almost universally avoid without holding other credentials.

Given accepted definitions of coaching dependent on "whole and resourceful" clients, this definition of counseling doesn't describe coaching.

Even the reference to development of human potential carries the "therapeutic" modifier. It also contains a critical "and", tying it to "amelioration or adjustment of... problems" as opposed to setting it off as another alternative.

Accordingly, the language describes developing human potential in the specific context of addressing mental and emotional problems, not the everyday variety of personal growth undertaken in coaching and advice columns.

Don't take my personal interpretation at face value though; draw your own conclusions. Whether you're a provider or client, you’ll want to understand as much as you can so you can make the most appropriate choices for yourself. 

This law, which went into effect June 12, 2008, eliminates the Registered Counselor designation. Although tough to call it a credential, with the only requirements a $40 fee and a four-hour AIDS-awareness course, that ‘credential’ will begin disappearing July 1, 2009, when the state will cease issuing them. The registered counselor credential disappears altogether July 1, 2010, leaving thousands of existing registered counselors to make new choices going forward.

If the heretofore meaningless registered counselor designation is important for credibility, you may want to seek one of the new credentials created in its place. Although designed to make state involvement more meaningful, it doesn't necessarily mean everyone working with personal growth – including existing registered counselors – needs one of these new certifications.

That’s partly true because this Counselor Credentialing Standards law really tries to address more than one issue. I’ll try to untangle the ball of twine so you can follow the threads mattering to you.

Problem
Long before I became a coach in 2003, the language defining counseling in Washington State had been even more ambiguous, although I always felt there was room to interpret coaching as something different than mental health counseling.

While plenty of coaches agreed and others were simply unaware of existing laws, some believed it was safer to register as counselors. Joining them were other helping professionals who felt pressured into the registered counselor designation because of their own uncertainties of interpretation, or chose to become registered counselors because of the implied credibility.

With such a low barrier to entry, the implied credibility was easily abused by unscrupulous providers who took advantage of people believing state registration meant more than it did. It was these unscrupulous providers that the Seattle Times targeted in their 2006 License to Harm series. (“Biggest number of offenders are registered counselors”, Seattle Times, 4/24/2006)

That article exposed serious problems in the system. The general public, the Department of Health, our lawmakers, and our governor all wanted it fixed. Everyone wanted to ensure the most vulnerable populations seeking mental health services would be protected and have some kind of safety net by improving credentialing standards for anyone calling themselves a counselor and ensuring no one practiced mental health counseling who wasn’t qualified to do so.

While coaches typically don't (as coaches) practice mental health counseling and most are content to refrain from describing themselves as counselors, some professionals wanted to call themselves counselors. That is where the challenges and confusion began.

Can’t Tell Players Without a Scorecard
As lawmakers drafted legislation to protect vulnerable individuals from sexual misconduct or other abuses and eliminate misleading designations, some registered counselors worried about unintended negative consequences. Referring to an estimated 7,000 "RC's" in private practice, eliminating the registered counselor designation would "put a whole lot of people out of business," according to the president of the newly-established Washington Professional Counselors Association. ("18,000 counselors would have to requalify", Seattle Times, 2/6/2007)

Lawmakers struggled to see the problem. As one legislator put it, "If you don't get sick people well, I really don't think [you're covered by this legislation]. This humongous group that we have really isn't a health care group."

Another pointed out the public would still have access to providers if they were licensed through the Department of Licensing instead, leaving the DOH to focus on regulating evidence-based mental health care. Such comments persisted throughout the entire process.

The message seemed clear - if your work isn't a therapeutic, evidence-based model of mental health care and you're not claiming it to be that, then there is no need for the level of state oversight typically required in health care and a standard business license is sufficient to continue serving clients.

Solution
Just as clear, however, was that large numbers of counselors felt marginalized by the proposed law; they wanted the legitimacy of state oversight. The bill never made it through the 2007 legislature, yet the pressure to fix the original problem of sexual misconduct amongst counselors remained.

Even with much less time the following year to address the issues, lawmakers found language more acceptable to all parties. Governor Gregoire finally had a bill on her desk two full years after the original issue had been brought to everyone's attention.

The counseling bill signed into law in March of 2008 included the favored term "therapeutic" in describing counseling and also an important clause exempting "peer counseling". Both measures had been requested to address the concerns of wellness-oriented providers.

Higher standards were outlined for credentialing mental health counselors. Lawmakers also introduced new credentials for individuals providing counseling services not strictly therapeutic in nature providing state-conferred legitimacy for those who wanted it and meaningful state oversight.

The voluntary nature of these special certifications designed to "[protect] the title of practice" meant that those who aren't practicing a therapeutic model, don't call themselves counselors, and are content with a standard business license, are not obligated to pursue the certification.

Another important element of the new rules is the appearance of the Global Assessment of Functioning (GAF) scale to define the scope of practice for the new certifications. The GAF scale provides a more objective measure for determining which populations are best served by which types of providers from the state's perspective of ensuring public safety and welfare.

The new law contains rules for involving licensed health care providers when working with individuals impaired to a GAF score of 60 or less (moderate symptoms or difficulty in functioning). There are no such restrictions for providers working with clients with GAF scores greater than 60.

Next Steps
Anyone working with individuals with diminished GAF scores will want to investigate further how these new rules apply to them. For those (like most coaches) who concentrate on working with clients with a GAF score greater than 60, you probably have more options available.

Coaches certified through the International Coach Federation (ICF) will recognize the Washington State ethics and disclosure expectations as very similar to the ICF model.

Such alignment could prove helpful when finalizing the specifics of how the state certifications will be handled and administered. The Puget Sound Coaches Association (Washington ICF chapter) and the ICF Regulatory Committee hope to be involved as the Department of Health moves forward with implementation.

If you have questions about how these rules will impact coaching or want to be involved in shaping their implementation, contact the PSCA. Consumers interested in locating qualified coaches even before the new Washington Sate certifications come into effect can be assured of competency as well as stringent ethical standards by choosing coaches credentialed through the ICF.

RESOURCES
Counselor Credentialing Standards Law

2008-HB2674 history

GAF scale  

PSCA website 

ICF website

Learn more about the author, Kimm Viebrock.

Comment on this article

  • Mary Waterhouse
    Posted by Mary Waterhouse, Seattle, Washington | Jun 18, 2008

    Kimm Thank you so much for this informative article. It was extremely helpful and thought provoking. I also appreciate the links that you provided.

  • Joe Shirley
    Posted by Joe Shirley, Seattle, Washington | Jun 18, 2008

    Kimm, I really appreciate the time and focus you put into this article. I've been following this issue since it blew up a couple years ago, but not to the extent you have, and you have perfectly captured the essential issues and their impact on those of us in practices supporting people's growth and learning. I'm grabbing a copy to keep in my own files as reference.

    Thank you for your service to the community!

  • Don Johnston
    Posted by Don Johnston, Clinton, Washington | Jun 18, 2008

    Kimm,

    I echo what's aready been said by Joe and Mary and want to add our thanks also. Since we offer coaching as part of our services this information is both important and timely.

    Don

  • Tammy Redmon
    Posted by Tammy Redmon, Olympia, Washington | Jun 18, 2008

    Kimm, thank you for taking the time to be accessible during the legislative process as well as, for your commitment to excellence in our field. Your article highlights what is necessary for us as certified professional coaches to know and understand about the new legislation and how it may or may not affect us individually and collectively. I appreciate that you have taken time to thoughtfully detail the most important 'need to know' points that will support us all in reducing unnecessary anxiety around this topic.

    Most importantly - you bring to light the important language "therapeutic" is not the umbrella that coaching falls under. Which means that we as certified coaches are at this time exempt from needing the counselor credential. Thank you for your clarity on the topic!!!

  • Rachel Whalley
    Posted by Rachel Whalley, Seattle, Washington | Jun 18, 2008

    Kimm, I'm so glad that you brought your more detailed knowledge to this forum! It's very helpful to hear more about the inside workings of the process of drafting this law, so that it's clearer what the state intends.

    I will modify my article to include more accurate information pertaining to coaches and the definition of "therapeutic."

    Thanks for clearing up some of the issues my article raised and helping to calm some people's (worthy) concerns.

  • Patricia  Klingler
    Posted by Patricia Klingler, Bellevue, Washington | Jun 19, 2008

    Kimm,

    Once again, you have clarified for me the legislation that is foremost in the minds of most coaches. I echo the comments referencing your clarity around the term “therapeutic,” and know of your personal visits to the state legislature to assure that elected officials understand that therapy lies outside the venue of coaching.

    Thanks for being an articulate spokesperson on a topic of great interest.

    Patricia

  • Hsuan-Hua Chang, PCC, MS
    Posted by Hsuan-Hua Chang, PCC, MS, Seattle, Washington | Jun 19, 2008

    Kimm,

    Thank you for your leadership on this particular legislation. Your effort is deeply appreciated.

    I think this is an on going work while coaching becomes such an attractive field for both coaches and clients. When clients need more protection from untrained coaches, legislation will be enforced upon the profession.

    Coaches,

    Please make effort to get coaching skills training from an ICF certified school. It's worth the investment for yourself in order to serve your clients.

  • Kimm Viebrock
    Posted by Kimm Viebrock, Bellevue, Washington | Jun 19, 2008

    Thanks, all for your comments! As you delve into the details of the legislation, I encourage you to spend some time thinking about the implications of the use of the GAF scale.

    For me, it clarifies who I intend to work with and gives me a way of telling whether a potential client should perhaps be referred instead.

    I also believe it substantiates my assertions that coaching does not fit into this definition of counseling. Otherwise, doing just about any kind of work with a >60 individual would require certification - like say, learning to tie shoes.

  • Shaunna Ballas
    Posted by Shaunna Ballas, Snohomish, Washington | Jun 19, 2008

    Kimm, Thank you for bringing your passion and dilegence to our profession of coaching. The information you have brought forth, in a way that clearly breaks down the legal ease, is timely and tremendously helpful in defining differences and opportunities in the wellness and personal growth industry.

    Blessings, Shaunna Ballas, Life Coach Origin Coaching 206.715.0283 live_fully@comcast.net

  • Sylvia Taylor
    Posted by Sylvia Taylor, Seattle, Washington | Jun 23, 2008

    Hi Kimm, This is critical information for both coaches and counselors (those in title if not in function)! Thank you for writing about it in such an informative way.

    I had made an assumption early on that this legislation didn't apply to me, but now I know for sure. More importantly I'm more aware of how it could affect me and my clients and that's worth paying more attention to!

    This information is also very helpful for clients that want to understand the difference and what it means to work with someone in the coaching field verses another 'theraputic' field.

    Is this article published anywhere else? I'd like to point to it from my blog and not sure biznik allows those who aren't memebers to get access.

    Thanks again for your sharing this with us! -Sylvia www.theintentionalway.com

  • Rachel Whalley
    Posted by Rachel Whalley, Seattle, Washington | Jun 23, 2008

    I want to add the link to my companion article, in case anyone catches this one but missed the other. How Washington State's New Rules Affect Counselors, Coaches, Healers, and You!

  • Miriam Dyak
    Posted by Miriam Dyak, Seattle, Washington | Jul 16, 2008

    Hi Kimm,

    Thank you for starting the ball rolling on discussing this very important topic, and thanks to Rachel (above) for continuing it. A link to my article, Are You A Registered Counselor In Private Practice? How Will New Counselor Regulations Affect You? is included in links to related articles above.

    It is very helpful that you are closely watching how the new law affects coaches, but it seems you have missed the most significant aspect of the registered counselor credential. Far from being a "meaningless" credential, the whole purpose of registering counselors was not to guarantee training standards for counselors but to guarantee recourse through the Department of Health (DOH) for clients who suffer unethical and abusive treatment.

    Most of the counselors I know registered out of a sense of ethical responsibility, wanting their clients to have that added protection. Coaching clients do not have protection through the DOH. When coaching enters into the territory of deep emotional work with clients (as some coaches do), then there is a real question as to whether a business license is sufficient protection for the vulnerability of the client. The changes in the law will help us all to look at these questions more responsibly and more deeply.

  • Rachel Whalley
    Posted by Rachel Whalley, Seattle, Washington | Jul 16, 2008

    Hey there, Miriam,

    Kimm's article is actually a response to the one that I wrote.

    What I really like about your article (here's the link) is that you wrote it as an FAQ. It seems very appropriate and easy to read for those who are already aware of the issue, but who have some serious questions.

    I'm so glad that people like you and Kimm, who have been actively involved on the inside of the committees addressing this issue, are giving such specific and much needed info.