Hi Chrystal,

Another great article. Thank you! I will try your suggestions, but I have one question before I start: When you mention that we should put our URL in the subject line and in the body, do you mean our exact URL, or just the words?? I can easily see how to work my URL into the body of an ad, but not neccessarily in the subject line. For example: would I simply make sure my company name (which is part of my URL)is in the subject line, or would www.lifesportfitness.net need to be in that subject line??

Becky

Thanks, Robert. I enjoyed this article . I've been wanting to brainstorm on new product/service ideas and this article will really help me organize my thoughts . I've printed it out and will go through each point you make to help me shift my own business paradigm.

Becky Williamson www.lifesportfitness.net www.beckywilliamson.com