Bridget OBrien
Marketing, Promotions & Advertising

Intuit

Websites:

• http://www.quickbooks.com

Professionally, I develop and manage marketing programs for Intuit. I've worked there for almost 6 years now (hard to believe!) holding various marketing positions within QuickBooks. Most recently I developed the QuickBooks Just Start campaign to inspire, empower & guide the masses to pursue their business dreams. It provided an awesome opportunity to meet new business owners from across the country--what passion & determination! I'm here to stay tapped into the community and to provide guidance & help when I can, by leveraging my Intuit resources, product knowledge & personal experience.

One word--marketing! You name it and if it's related to marketing I've probably done it: acquisition, conversion, retention, mulit-channel promotions, nontraditional marketing (WOM, viral, experiencial marketing), mass media advertising, product launches, packaging, online and direct marketing. You get the point.

Admittedly, I'm a bit of a marketing geek. Can't get enough of it...wish I had more time to read all the marketing e-newsletters & publications I receive.