Daniel Todd
Internet, Online Advertising, Digital Media

Zango

• http://claimid.com/danieltodd

Daniel R. Todd loves working on new business ideas and the energy created when working with smart people to get something new developed in the market. Daniel spends time working as an advisory board member for a few of his friends businesses. Daniel Todd's goal is to be involved and help run a variety of different businesses that can each benefit from association with the others via shared resources, etc.

Built and led the growth of international online advertising company with innovative business model and much-admired corporate culture. Led team of almost 300 employees in New York, Seattle, Montreal, Tel Aviv, London and Las Vegas, held full P&L accountability and developed and executed growth strategies through 10+ senior executive direct reports. Managed M&A activity and worked closely with lobbyist to impact Internet-related government legislation.

Northwest College: 1999-2005

• B.A. in Cultural Anthropology
• Soccer

Zango: President, 1999-2007

• Designed, launched and successfully marketed innovative new advertising model that enabled the company to grow despite the dotcom crash and market downturn following 9/11.
• Ranked #39 on Inc 500 Fastest Growing Private Companies list in 2004 and moved up to #7 a year later with a 3-year growth rate of 5,418%.
• Expanded marketing from a purely affiliate model, introducing new direct marketing team that ultimately drove 50% of total revenues.
• Created positive work environment that led to multiple 'Best Places to Work' awards from both CEO magazine and the Puget Sound Business Journal. Strategy included mentoring programs, 360 degree performance reviews and open communication.
• Established hiring process and criteria that made 'cultural fit' a primary requirement for hire - this recruitment approach resulted in energized, creative and highly positive work environment, that was the engine of the company's rapid growth.
• Built and led strategic intelligence team whose work optimized pricing and dramatically increased the value of ad impressions - drove effective CPM (cost per thousand) from $2 to over $20.
• Acquired and integrated 3 companies. One secured 50% of company's distribution model and the other 2 added more than $6 million to annual revenues.

Loanworks: AVP Technology, 1998-1999

• As one of first employees, served as key member of team that opened and grew the company's online marketing division, going from 3 to 40 employees in just 12 months.
• Managed technology team of 3 to build and manage robust IT infrastructure.
• Cut cost-per-lead 83% (from $3,000 to only $500) by working with VP to develop online marketing campaigns, a first for the company.
• Set up IT systems that facilitated rapid growth, including 'hot swap' back-up system and new hire computer training.
• Assigned to implement formal processes and systems in company's headquarters as a result of success in this remote office.

SAFECO Insurance: System Support Administrator, 1994-1998

• Joined small support team for 1,000 employees with accountability for all computers, servers, network and telephony systems.
• Helped dramatically improve service levels by implementing service level agreement that structured expectations and wait times. Cut average wait time from days or weeks to under 60 minutes.
• Created database to track incoming issues and obtained cell phones and radios for team-members to ensure good communication.
• Assisted with roll-out of new computers to replace dummy terminals. Completed project in only 3 months as opposed to planned 6 months. - Implemented remote access software to allow traveling employees to access the system.