Since my first job as Editor of the St. Thomas Courier weekly newspaper, my career revolved around the essence of communication. A copywriter by craft, I spent the past 30 years in a variety of positions on both the client and agency side of the marketing communications business. During that time I worked extensively in virtually all economic sectors and for clients ranging from McDonald's to Children's Technology Workshop, from Bank of Montreal to ING, from PepBoys Auto to Wal-Mart. At the same time I gained experience working with organizations throughout North America, the United Kingdom, Germany, South America, and...[more]
Since my first job as Editor of the St. Thomas Courier weekly newspaper, my career revolved around the essence of communication. A copywriter by craft, I spent the past 30 years in a variety of positions on both the client and agency side of the marketing communications business. During that time I worked extensively in virtually all economic sectors and for clients ranging from McDonald's to Children's Technology Workshop, from Bank of Montreal to ING, from PepBoys Auto to Wal-Mart. At the same time I gained experience working with organizations throughout North America, the United Kingdom, Germany, South America, and Asia. Whether enabling franchisees to realize their ambitions or franchisors to meet their targets, helping financial institutions create a lasting, trusting relationship with clients, or creating retail environments which create an emotional connection with consumers, I have driven the process which brings opportunities to fruition.
As my career evolved, my specialty gravitated toward the world of copywriting, brand creation and management. When I founded Grace Hanna Inc. in 2003 I based its approach upon a well-experienced understanding of the critical components of effective communication: Clarity; Simplicity; Wit.
I am ready, willing and able to assist you with your storytelling.
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