Doug's articles

• 8.5

  The Art of B2B Content Marketing

  Content Marketing is the most powerful weapon in...

  In Marketing & Sales, Jun 24, 2009 | 263 views | 5 comments
• 6.3

  The Disruptive Idea in B2B Marketing

  A Disruptive Idea is just that: a new...

  In Marketing & Sales, Mar 24, 2009 | 168 views | 4 comments
• 6.8

  Tweet or Die: Twitter for B2B Marketing

  Do B2B marketers really need to think about...

  In Marketing & Sales, Mar 10, 2009 | 490 views | 11 comments
• 6.7

  Velocity's 7-step Social Marketing Action Plan

  Seven things you should do every time you...

  In Marketing & Sales, Feb 18, 2009 | 400 views | 6 comments
• 8.3

  The Benefit Hierarchy in B2B Marketing

  Striking the right balance between big claims and...

  In Marketing & Sales, Dec 18, 2008 | 402 views | 1 comment
• 8.2

  The Holy Trinity of Tech Marketing

  The three questions you need to answer if...

  In Marketing & Sales, Dec 15, 2008 | 541 views | 14 comments