comments

You write great articles about video Goldie. Once again, as a colleague in video production I see you've concisely helped consumers to understand a process and given them the tools to move forward. Keep them coming. Len

Looking forward to it. Dibspace is a model for what's possible. I hope other cities pick up this platform and run with it. It makes trading much more accessible for people who are open to the idea but scared about actually participating. Nice work Dibspace.

Excellent article Goldie from a colleague in video production with a shared interest in helping people to speak authentically, and similar experiences with the results in how customers identify with a business when they see the faces and hear the voices of the people involved. You've said it quite clearly and concisely. Nice work. Len

Video is where it's at. Restaurants are a perfect business model for using video to market themselves because of the reliance on search engines to direct potential customers to them. Search engines prioritize video. I am producing a host of videos for each restaurant, raising their profile both in search as well as enabling customers to learn more about them once on their site. I create youtube channels for them that direct viewers to their website with hyperlinks, and they post the same original files on their own site. Here is an example of this that I've done for the excellent restaurant La Medusa in Columbia City in Seattle. The videos include the owner talking about the history, the chef talking about the cuisine, the somalier talking about the wine list, one short video about the neighborhood farmer's market and how they are using local organic produce, etc. Have a look and contact me if you are interested to learn more. Talk about an effective way of spending your marketing dollars! http://www.lamedusarestaurant.com/videos.htm http://www.youtube.com/lamedusarestaurant

I enjoyed it as well. All this week's events that Steve hosted helped to reinforce for me the exponential power of web video in the branding, search engine optimization, and social media marketing realms.

Time well spent, thanks.

100 people, many coming from Seattle. Too many individuals driving cars by themselves to the same place, Biznik is better than that. Who would like to carpool? I am coming from South Seattle and can pick you up between Columbia City and I90 at 5:30ish. Message me directly on Biznik if you want a ride. I encourage others coming to make similar offers. Looking forward to the event.

I really enjoyed this article. It provides a nice concise summary, leaves room for each business to interpret the message as appropriate for their needs, gives examples, and the reader leaves with food for thought on what their biz's video should/would look and feel like, and references the video I produced for Biznik. Looking to produce a short video for your business? Check out my profile.