Patricia Vaccarino
PR Strategist

Xanthus Communications LLC

• http://www.prforpeople.com

I do PR for People by helping individuals to build brand equity in their own names. My PR tool of choice is the media. I utilize the media to build awareness for my clients. My clients are frequently quoted and featured in all forms of media: Broadcast (radio & TV), in Print and on the Internet. I have clients all over the United States as well as in Asia and in Europe.

Here is my PR strength--I excel in the strategic positioning of individuals in order to get them the highest quality media coverage possible. My PR writing skills are superb and my understanding of media is unparalleled. I am known for taking individuals out of their regional markets and getting them known on a national scale. I drive hard to make people famous for who they are and what they do.

I do PR for a living because I love it. I am passionate about representing people who understand how PR works and how to utilize it fully to grow their own reputations.

University of Rhode Island, B.A. English & Political Science (Honors) Advanced Education from University of Puget Sound (School of Law)

I have over 20 years' of PR expertise working with a wide range of national and international clients, in all areas of public relations: managing worldwide campaigns for global companies and developing strategy for small companies, startup ventures, non-profits, foundations, and individuals. I am especially well-known for my talents in strategic planning, knowledge of international communications, coordination of teams based in multiple locations, and creativity.