Patrick Byers
CEO / Responsible Marketing Evangelist

Outsource Marketing / The Responsible Marketing Blog

• http://responsiblemarketing.com

• Yahoo: patrickbyers

Patrick is the President + CEO of Outsource Marketing. Prior to starting the firm in 1997, Patrick directed the marketing for two Seattle law firms as well as a Northwest-based telecommunications company. His experience in hiring, managing and coordinating a bevy of biased and uncoordinated marketing firms led to the formation of Outsource Marketing . . . a company that seamlessly delivers coordinated, discipline-neutral marketing.

He brings deep experience with marketing plan development, account management, company and brand positioning and message strategy, web strategy and naming for products, services and organizations.

An advocate of marketing education, Patrick instructed the evening Integrated Marketing Communications course at the University of Washington for five years and serves on the program's advisory board. He regularly donates his time speaking to and mentoring high school and college students interested in a career in marketing and has served on the boards of the Puget Sound chapter of the American Marketing Association and KidsQuest Children's Museum. He is currently on the Executive Board serving as the VP of Marketing for the Issaquah Schools Foundation.

Patrick is an in-demand speaker regarding responsible marketing, new and innovative ways to break through the clutter and marketing outsourcing and his articles have been published in local and national publications. In September, 2003, Patrick was recognized by the Puget Sound Business Journal as a 40 Under 40 honoree.

He is a graduate of Gonzaga University in Spokane, Washington.

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Personally, I'm probably known for my work in positioning, message strategy, marketing strategy and company and product naming.

I like to help clients differentiate themselves doing things they would have never thought of, and add rigor to their marketing.

I enjoy speaking, writing and evangelizing Responsible Marketing.

At Outsource Marketing, we do a great job of providing media and discipline-neutral marketing planning and project implementation.

All marketing disciplines are represented equally in our firm by a team of senior level marketers. Our services include: Advertising, PR, Direct Marketing, Copywriting, Graphic Design, Market Research, Media Planning, New Product/Service Development, Sales Promotion, and Internal Communications.

GREAT CLIENTS THAT ARE INTERESTED IN RESPONSIBLE MARKETING We enjoy working with companies and organizations that want to do marketing right and do the right thing.

A SMALL NUMBER OF TALENTED MARKETING EXPERTS Currently looking for a great SEO and PPC guru. Also always interested in learning about great copywriters and Web 2.0 developers.

Gonzaga University Spokane, WA

We've served hundreds of clients, large and small.

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