Patrick's comments

Looks like the biz card discussion struck a nerve.

I totally understand the usability issues regarding size. But I really enjoy completely unique business cards, myself.

My cards are entered into my database so I really don't need to keep them. But I do, mostly for creative inspiration, but also because a great business card is one of those rare powerful yet economical ways to create word of mouth.

I've seen cards on Lexan, aluminum, vellum, stainless steel, in mini-paper bags, with bows, that have slits that make them capable of stacking, that look like baseball cards...the list goes on and on.

I'll trade something unique that gets people talking over a standard size every time.

Happy marketing.

Patrick Byers CEO Outsource Marketing

Visit the Responsible Marketing Blog http://responsiblemarketing.com

DeBorah,

Business cards are so under appreciated and so important.

I call them mini billboards too. Check out my post from January 21st on the topic: http://responsiblemarketing.com/blog/?p=94

Happy marketing.

Patrick Byers CEO Outsource Marketing

Visit the Responsible Marketing Blog http://responsiblemarketing.com

Terrific article, Nancy.

When I saw there were 15 tips, I thought, "Uh oh. There's gonna be some throwaways in there."

Not the case.

Anybody looking to build their business (isn't that everyone?) would benefit from reading this article and applying what they've learned.

Patrick Byers

Outsource Marketing
The Responsible Marketing Blog

Good stuff, Floyd.

We seem to be tackling two sides of society from similar angles.

A byproduct of all this: Cynicism at all levels of society.

This cynicism and lack of trust are one of the three reasons I believe marketing doesn't work anymore (along with 1) too much information ; and 2) marketing as a discipline is broken).

I blog on Responsible Marketing most business days at http://responsiblemarketing.com and am authoring a book on subject.

Thanks for the great context.

Happy marketing.

Patrick Byers