It's hard for me to remember logos (unless they are firmly placed into the public's mind through advertising). I feel the logo is a small part of the most solid brands. It seems like the overall look and feel of design, the content around a communication, all take far more 'mindspace' than the logo.

I often push for having my company redo our logo, but lately, I think it would be better if we juxtaposed it with something contrary to the logo yet true to our philosophy. Then the logo would take on new meanings.

Wouldn't miss it for the world. People frequently rush into new business ideas without knowing what aspect is protectable and the basis for (and steps needed for) protection of those ideas. I look forward to discussing some basic ways you can begin to see your business strategies and ideas.

-Rob

I represent a few fiction authors and it's just a matter of time until someone takes stories that are dramatic (not necessarily violent--that stuff is being done) and turns them into games. The trick might be finding the author willing to allow you to take liberties with their story.

I represent start ups, independents and creatives and will recommend this to them. Would have loved to come to town for the party but I will be at my LA office that week. My base of operations is in Burlingame so your office might be a good solution during those days I have SF meetings.